What’s on your can?

A US North Dakota brewery is using the space on its can to ‘advertise’ dogs from the local animal shelter that are in desperate need of a ‘forever home’.

Fargo Brewing Company has partnered with 4 Luv of Dog Rescue to put the dog’s pictures on the cans. The dogs feature have a hard time socializing, so they do not do well at adoption events.

Jerad Ryan, a volunteer with 4 Luv of Dog, says the partnership between the brewery and the non-profit was his idea.

“Our wonder dogs are dogs that will live their best life in a home by themselves and there’s no other pets,” Ryan told KVRR News. “They can be a little bit tougher to find homes for, foster homes, that type of thing. We are featuring those dogs in a can and bringing them here, so the public can meet them,” he added.

Fargo Brewing will hold a beer release night during which four of the dogs from the cans will stop by the brewery. The brewery also plans to donate any profits from the limited release to the rescue organization.

So, what are you willing to put on your cans?

ARTICLES
PODCASTS