Barth Haas showcases how breweries can boost competitiveness

Hop specialist Barth Haas has showcased how breweries can achieve “greater process efficiency, faster innovation cycles, and remarkable sensory diversity” all from a single brew.

The company has placed the spotlight on its 2027 ‘Inspiration Range’ , which explores how modern brewing technology can unlock maximum creativity from a single brewing platform.

The products show how one carefully designed mother beer can be transformed into multiple distinctive beer styles, both alcoholic and alcohol-free.

According to the company, declining beer sales, rising cost pressure, and changing consumer habits pose significant challenges for the brewing industry today. Therefore breweries must therefore find new ways to remain competitive in the face of increasingly difficult market conditions.

The Inspiration Range 2027, features four beers brewed from a single wort. It includes a New Style Lager, an IPA, an alcohol-free Witbier, and an alcohol-free Tropical Stout.

“By combining a versatile mother beer with targeted aroma solutions, breweries can achieve greater process efficiency, faster innovation cycles, and remarkable sensory diversity – all from a single brew,” explained Dr. Christina Schönberger, product and education expert at BarthHaas.

The 2027 range demonstrates how a single wort can generate an entire portfolio of beer styles. By combining a versatile mother beer, advanced dealcoholisation technology and precision flavour solutions, breweries can “achieve greater process efficiency, faster innovation cycles and remarkable sensory diversity, all from one brew”.

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