Byron has launched what is claimed to be the UK’s first ‘Pickle Beer’ 

The company explained: “It is scientifically proven that the sodium and potassium in pickles is why most people like this little green snack on a hangover, so whether you enjoy the new Pickle Beer as a hair of the dog, on the morning after the thirsty Thursday night before, or simply love all things gherkins, this new Saison beer base, combines a natural dry tart acidity with a subtle herbal fresh dill infusion. 

“Burger & beer aficionados can rejoice, as this beer’s clean crisp flavour, with a tangy finish has been perfectly matched to accompany any of the delicious beef, chicken, veggie or vegan burgers on the menu…and for those who simply cannot get enough, be sure to order extra gherkins on the side!”

According to a poll of 2,000 people nationwide, 51% agreed that pickles are a must have ingredient when making or eating a burger .

When asked what people crave on a hangover, 45% agree that it has to be savoury, sour, bitter and have that 5th taste, Umami – Which Byron said makes Pickle Beer the ultimate ‘Hair of the Dog’.