A Hampshire-based brewery has sealed a listing to have its gluten-free IPA served at more than 300 Fuller’s pubs.
Bubbleheads Brut IPA from Powder Monkey Brewing Co in Gosport will now be served at Fuller’s pubs across the country.
The 5.0% gluten-free brut IPA is inspired by Champagne and is brewed using enzymes that allow residual sugars to ferment out. This creates a light-bodied, highly effervescent beer with a crisp, bone-dry finish.
The brewery use Amarillo and Cashmere hops to bring citrus and floral notes, which offer drinkers something distinctly different from a conventional IPA.
Jon Radford, managing director of Powder Monkey Group, said: “Securing the Fuller’s listing is a significant step for Powder Monkey and gives us a fantastic opportunity to introduce Bubbleheads to a much wider audience.
“It’s a beer that really stands out, both in terms of its style and the story behind it, and we’re excited to see where this opportunity takes both Bubbleheads and Powder Monkey.”
The Fuller’s listing will be complemented by a new visual identity and dedicated point-of-sale (POS) campaign, built around the beer’s distinctive yellow branding featuring the tagline: ‘Light. Effervescent. Refreshingly Dry.’
Mark Hamblin, head brewer at Powder Monkey Brewing Co, added: “We wanted Bubbleheads to offer something genuinely different from a typical IPA. The Brut style gives it a light body, lively effervescence and a crisp, bone-dry finish, with a Champagne-like quality that makes it incredibly refreshing.
“It’s still a relatively unusual style in UK pubs, so we’re excited to give more drinkers the chance to discover something different.”







