Molson Coors Beverage Company has launched of Caffrey’s Black Stout, a new stout designed to “meet growing consumer demand while providing strong value for both drinkers and operators”.
According to the company, Caffrey’s Black Stout is a 3.4% ABV stout which delivers the core qualities drinkers expect, with a distinct, balanced flavour profile.
Roasted malt and cocoa dominate, complemented by a gentle bitterness, caramel notes, and a hint of liquorice for complexity. The hop presence is understated, allowing the malt to shine. Nitrogen infusion creates a silky, velvety mouthfeel with a soft texture that coats the palate without heaviness, making it highly drinkable.
The launch aims to build on the heritage of founder Thomas Caffrey, who established the brand in 1897 with a focus on stout and porter brewing, they said in a statement.
The stout category is showing strong momentum and has attracted 31% more drinkers since 2023, with particularly strong growth among 25-34-year-olds, up 97%. Women are also increasingly choosing stout, with female drinkers up 48%, alongside a 26% increase in male drinkers.
Available across the on-trade from January 2026, Caffrey’s Black Stout aims to help operators tap into the category’s growing popularity, offering their guests a high-quality, distinctive option that’s rooted in history and heritage and at an accessible price point.
Kev Fawell, UK sales director UK&I for Molson Coors, commented: “Stout continues to attract a broader range of drinkers, moving beyond its traditional audience.
“That shift presents a clear opportunity for established brands such as Caffrey’s to play a role in the category’s next phase of growth. The introduction of Caffrey’s Black Stout to our leading portfolio, with a strong value proposition, represents our commitment to supporting our customers and the evolving tastes of their guests.”
Nigel Maguire, marketing controller for Caffrey’s, added: “Caffrey’s Black Stout has been crafted to deliver the balance and depth of flavour that stout drinkers value, blending traditional influences with a profile suited to modern drinking occasions. Its launch draws on Caffrey’s long-standing brewing heritage, reintroducing the brand to today’s market in a way that remains grounded in its history.”
